Calm parenting starts here.
Lua is a soft ankle band with an app that understands your baby holistically — and translates their needs into warm, human language.
Your instinct is right. Lua helps you trust it.
Show your support — no email needed.
Why parents struggle
Heart rate alerts at 3am. False alarms that spike your cortisol. Cold data on a screen telling you nothing you actually need to know. Existing devices measure — but they don't understand.
Every parent knows the feeling: exhausted, uncertain, wishing your baby could just tell you what they need.
Sleep window approaching. Lua detected early tiredness cues — ideal settling time in ~12 minutes.
Your baby usually becomes overstimulated after long afternoon wake windows. Today looks similar.
Lua noticed patterns similar to previous overtired evenings — try comfort first.
Higher stimulation today. More movement and shorter calm phases than your baby's usual baseline.
What makes Lua different
Every other product tracks your baby. Lua accompanies you as parents — because parenting needs more than just data. It needs understanding.
Lua is designed to support understanding — not to replace medical monitoring or professional advice. Your baby's safety always comes first.
The science behind Lua
Lua connects research with feeling — helping you understand your baby's small signals more calmly, clearly and lovingly.
Four views from inside the app — showing how Lua understands, monitors and interprets your baby's world.
What people are saying
"The idea is brilliant. I can't wait for the product to actually launch — this is exactly what modern parents need."
"The pricing feels genuinely fair. And I love that Lua puts the wellbeing of both the child and the parents at the centre — not just the data."
"I've looked into baby trackers before — but there were always too many open questions. Does it actually help? Is it safe? With Lua, I finally feel like both my baby and I can rest easy."
"The product design is stunning. What really stands out is that the band doesn't feel uncomfortable for the baby — it looks great and feels even better."
Pricing
Everything your family needs — hardware included. Cancel anytime.
Essential
Lua Essential
Everything you need to understand your baby — from day one.
Premium
Lua Premium
For parents who want to go deeper — real-time insights and personal coaching.
✦ Hardware is included in both plans — no hidden fees, no extra charges.
Questions
No commitment. Just early access.
You're on the list. ✦ We'll be in touch.